The largest Brazilian coverage of NRF!
Essential insights from NRF tailored for you, your business, and your customers!
Every year, MERCADO&CONSUMO provides an in-depth and detailed coverage of NRF: Retail's Big Show, and each installment advances its goal to always provide the best and largest Brazilian coverage of the event.
In 2023, operating from its own studio on the show floor, the team covered content panels and carried out interviews, which were then developed into webcasts, podcasts, newsletters, and journalistic articles.
The NRF is the premier global event when it comes to retail. Hosted every January in New York City by the National Retail Federation, the 2023 event brought together over 35,000 professionals from 70 countries, featuring approximately 350 speakers and showcasing innovations from 800 exhibitors across a span of four days.
NRF bridges the gap between retailers and the future!
M&C's Authority in NRF
+
Your Brand!
Our journalists create content tailored to your brand, ideal for sharing on your platforms and social media. This approach is ideal for building authority and attracting customers.
The very first phygital publication dedicated to
More than just a magazine, it provides comprehensive insights on:
- Key retail trends expected in 2024
- Leading stores in customer experience
- Emerging technologies influencing the industry
- Conversations with leading figures in Retail (Brazil and beyond!)
- Unique articles by top executives of the nation's major companies.
Straight from New York, a range of opportunities for your brand: Advertorials, ads, sponsorship deals and proprietary content development.
Newsletter
Sponsorship of M&C's special daily
newsletter during NRF
Podcast/Webcast
Recording of an episode in M&C's NRF studio with the brand's spokesperson and a market specialist, led by a MERCADO&CONSUMO journalist, marked as 'Offered by'.
+ Brand Ad Spot.
M&C Magazine
Tailored brand content: Select from an advertorial (including articles, interviews, or cases) or an editorial piece.
+ Brand Ad Spot
Proprietary Content
Customized content on NRF for your website, blog, and newsletter distribution.
E-Book/Whitepaper
Every insight from NRF compiled into one comprehensive resource for generating leads.
In-Company Post-NRF Event
Take all the knowledge, trends and insights from the event back to your company, benefiting employees and clients.
Post-NRF Webinar
A branded episode filmed in the M&C studio in São Paulo or online, including a brand spokesperson and a market analyst, led by a M&C journalist, branded as 'Sponsored by'.
M&C's Authority in NRF
+
Your Brand!
The best of NRF, for you, your company and your clients!
Your data is safe with us.
Don't just take our word for it: Hear it from our clients
“Our collaboration with M&C played a critical role in advancing one of our key strategic accounts. The customized content we developed for a client marked a significant turning point, a 'game changer' in fortifying our relationship and amplifying opportunities with them.
We delivered daily, fresh content on the latest from NRF23, specifically crafted to meet our client's challenges. At the event, we also connected with other strategic accounts, producing video interviews with their executives. These efforts were instrumental in bridging gaps with these accounts. I laid out a challenge, an aspiration to M&C, and they quickly figured out how to support us, especially given the urgency and immediacy required.
My gratitude is immense. M&C is consistently a great partner, always. It's a pleasure to collaborate with a partner that brings vision, strategic thinking, intelligence, and enhances your initial concept.
Eagerly anticipating our future projects!
Karina Orlandi
Marketing Manager @ Capgemini
Acesse nosso portal!
Siga-nos nas redes sociais!
Copyright @ 2023
Gouvêa Ecosystem. Todos direitos reservados.